4Wheelz are a local Driving School based in the Midlands. They provide driving instructors to learner drivers across Birmingham, Coventry and the surrounding areas. 4Wheelz also train up new driving instructors and offer newly qualified and existing driving instructors an opportunity to sign up to their driving school franchise.

The Goals
Improve traffic and rankings for driving lesson related searches in existing core locations as well as growing the presence for new locations.
To increase awareness for the brand within the Midlands
The Strategy
Location based onsite optimisation of existing pages on the site
Rewriting and adding new content to most pages on the site
Additional pages added to the site
Offsite location specific citation building
Development of a shareable location based app to assist learner drivers with practicing their test routes

The Results

Increase in Organic Visits
Key locations with position 1 rankings for 'driving lesson' related terms
Increase in Total Visits
Locations with page 1 rankings for 'driving lesson' related terms

"I have been using Leadspring for nearly 2 years, in that time they have taken our website to the first page in all of our target areas & number 1 position in most cases. They are always available for advice & are happy to help with any questions I may have regarding SEO.

They have also come up with some excellent ideas to get people to interact with our site, which has helped our brand become better recognised.

I would highly recommend Leadspring to anyone looking for a company to improve the rankings on their website."

− Steven Higgs